
Career Promotability: Building your Professional Brand Equity
A Talk by Chantal Kading (Managing Director Leadership & Talent Strategist, The People Shop)
About this Talk
Watch this video - https://youtu.be/YghgNCMU2ew
Some say it is not what you know but who you know, I believe it is about who knows you. The quality of the brand you have created within your organization, the world wide web and the wider industry has a significant impact on your upward mobility and longevity of your career.
The is focus is on assisting the delegate practically to manage their primary business, Me Inc. Taking a proactive and strategic view to building their Professional and Personal Brand to place the keys to their career back in their own hands.
Career Longevity requires your professional brand to have muscle memory, enough depth and character in your toolbox to make you stand out. The Unusual that is memorable enough that you are top of mind of decision makers with opportunities which would progress your career. Strategic Planning of Me Inc., is essential. Taking a conscious and proactive approach to your career in order to be deemed valuable, an asset, know yourself, your end goal and what you value.